Cookie Policy

Last Updated: July 1, 2026

1. Introduction

Welcome to Pequod's Pizza. We are committed to being transparent about how we collect and use data related to your experience on our website, pequods-newpizza.click. This Cookie Policy provides you with clear and comprehensive information about the cookies and similar tracking technologies we use, why we use them, and how you can control or disable them.

This policy should be read alongside our Privacy Policy and Terms of Service, which together govern your use of our website and services. By accessing or using our website, you acknowledge that you have read and understood this Cookie Policy.

We are committed to complying with all applicable United States federal and state privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Federal Trade Commission (FTC) Act, and other relevant regulations governing the use of online tracking technologies.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-enabled device when you visit a website. These files are stored locally on your device and allow the website to recognize your device on subsequent visits, remember your preferences, and provide you with a more personalized experience.

Cookies are widely used across the internet to make websites work more efficiently, to provide reporting information, and to enhance the overall user experience. They play a fundamental role in how modern websites function and are essential to delivering many of the features and services that users expect from online platforms today.

2.1 How Do Cookies Work?

When you visit pequods-newpizza.click for the first time, our web server sends a cookie to your browser. Your browser stores this cookie on your device. The next time you visit our website, your browser sends the cookie back to our server, allowing us to recognize you and recall information about your previous visit — such as your menu preferences, items in your cart, or your preferred location.

Cookies typically contain the following information:

  • The name of the server that placed the cookie
  • A unique identifier (a number or string of characters)
  • An expiration date (after which the cookie is automatically deleted)
  • Attributes that control how the cookie behaves (e.g., whether it is accessible via JavaScript)

2.2 First-Party vs. Third-Party Cookies

First-party cookies are set directly by pequods-newpizza.click and are used exclusively to improve your experience on our website. These cookies cannot be used by other websites.

Third-party cookies are set by external services that we use on our website, such as Google Analytics, Google Ads, and social media platforms. These third parties may use cookies to track your activity across multiple websites and to serve you targeted advertising.

2.3 Session Cookies vs. Persistent Cookies

Session cookies are temporary and are deleted automatically when you close your browser. They are used to keep you logged in during a single browsing session and to remember your actions as you navigate through our website.

Persistent cookies remain on your device for a set period of time specified in the cookie or until you manually delete them. They allow our website to recognize you as a returning visitor and remember your preferences between visits.

3. Types of Cookies We Use

We use the following categories of cookies on our website. Each category serves a distinct purpose, and we provide details about specific cookies in the table in Section 4 below.

3.1 Strictly Necessary (Essential) Cookies

These cookies are essential for the operation of our website and cannot be switched off in our systems. They are usually set in response to actions you take, such as setting your privacy preferences, logging into your account, filling out forms, or adding items to your online order cart. Without these cookies, certain parts of our website will not function correctly.

Because these cookies are strictly necessary to provide you with services you have requested, they do not require your consent under applicable law. However, we are committed to full transparency about their use.

3.2 Analytics and Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us understand which pages are the most and least popular, how visitors move around the site, and where errors occur. All information collected by these cookies is aggregated and therefore anonymous.

We primarily use Google Analytics for this purpose. If you do not allow these cookies, we will not know when you have visited our website and will not be able to monitor its performance or improve it accordingly.

3.3 Functional Cookies

These cookies enable our website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. Functional cookies allow our website to remember choices you make — such as your preferred language, your delivery address, or your pizza customization preferences — so that we can provide you with a more tailored experience.

If you disable these cookies, some or all of these services may not function properly, and your experience on our website may be less personalized.

3.4 Advertising and Targeting Cookies

These cookies are set through our website by our advertising partners, including Google Ads and social media platforms. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites and platforms. These cookies do not store directly personal information but are based on uniquely identifying your browser and internet device.

If you do not allow these cookies, you will experience less targeted advertising. However, you will still see advertisements — they will simply be less relevant to your interests and browsing behavior.

4. Specific Cookies We Use

The following table provides detailed information about the specific cookies used on pequods-newpizza.click, including their names, purposes, types, and durations.

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID used to generate statistical data on how you use the website. Used to distinguish users by assigning a randomly generated number as a client identifier. Analytics 2 years
_gid Google Analytics Registers a unique ID used to generate statistical data on how you use the website. Used to distinguish users during a single browsing session. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate, limiting the collection of data on high-traffic websites. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Stores and tracks conversions from Google Ads campaigns. Advertising 3 months
_fbp Facebook (Meta) Used by Facebook to deliver a series of advertisement products, including real-time bidding from third-party advertisers. Tracks website visits to enable targeted advertising. Advertising 3 months
session_id Pequod's Pizza Maintains your session state while you browse our website, keeping you logged in and preserving your shopping cart contents during your visit. Essential Session
cart_token Pequod's Pizza Stores the contents of your online order cart so that items you add are retained as you browse our menu and proceed to checkout. Essential 7 days
csrf_token Pequod's Pizza Helps protect our website against cross-site request forgery (CSRF) attacks by verifying that form submissions originate from our own website. Essential Session
user_preferences Pequod's Pizza Stores your preferences such as your preferred pizza size, crust type, delivery address, and any dietary preferences you have indicated on our website. Functional 1 year
cookie_consent Pequod's Pizza Records your cookie consent choices so that we do not need to ask for your consent every time you visit our website. Essential 1 year
location_pref Pequod's Pizza Remembers your preferred restaurant location or delivery area so that we can display relevant menu items, pricing, and availability for your area. Functional 6 months
_ga_[ID] Google Analytics (GA4) Used by Google Analytics 4 to persist session state and track user interactions across sessions. Part of the GA4 measurement framework. Analytics 2 years

5. Similar Tracking Technologies

In addition to cookies, we may also use other similar tracking technologies on our website, including:

5.1 Web Beacons (Pixel Tags)

Web beacons, also known as pixel tags or clear GIFs, are tiny invisible images embedded in web pages or emails. When your browser loads a page containing a web beacon, it automatically connects to the server hosting the image, which logs your IP address, the time and date of your visit, and the type of browser you are using. We use web beacons in conjunction with our email marketing campaigns to understand which emails are opened and which links are clicked.

5.2 Local Storage

We may use HTML5 local storage, which allows websites to store data locally in your browser without an expiration date. Unlike cookies, data stored in local storage is not automatically sent to the server with each request. We use local storage to save your menu preferences and recently viewed items for a faster and more personalized browsing experience.

5.3 Session Storage

Session storage is similar to local storage but data is only retained for the duration of your current browser session and is deleted when you close the browser tab. We use session storage to maintain the state of your current ordering session.

6. How to Manage and Control Cookies

You have the right to decide whether to accept or reject cookies (with the exception of strictly necessary cookies, which are required for our website to function). There are several ways you can manage your cookie preferences:

6.1 Cookie Consent Tool

When you first visit our website, you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You can also access and update your preferences at any time by clicking the "Cookie Settings" link available in our website footer.

6.2 Browser Settings

Most web browsers allow you to control cookies through their settings. You can configure your browser to refuse all cookies, delete cookies after each session, or notify you when cookies are being set. Please note that restricting cookies may impact the functionality of our website and your overall experience.

Here are links to cookie management instructions for the most commonly used browsers:

6.3 Opt-Out Tools Provided by Third Parties

You can also opt out of specific third-party cookies and tracking technologies using the tools provided by those companies. We have listed the most relevant opt-out tools below:

Google Analytics Opt-Out

To prevent Google Analytics from collecting data about your activity on our website, you can install the Google Analytics Opt-Out Browser Add-on, available at:

Google Analytics Opt-Out Add-on

Google Ads Personalization Opt-Out

You can control the ads you see from Google and opt out of personalized advertising by visiting Google's Ad Settings:

Google Ad Settings

Facebook (Meta) Opt-Out

To control the data Facebook uses to show you targeted ads, visit your Facebook Ad Preferences page:

Facebook Ad Preferences

Network Advertising Initiative (NAI) Opt-Out

You can use the NAI's opt-out tool to opt out of interest-based advertising from NAI member companies:

NAI Opt-Out Tool

Digital Advertising Alliance (DAA) Opt-Out

The DAA's opt-out tool allows you to opt out of interest-based advertising from participating companies:

DAA Opt-Out Tool

7. Impact of Disabling Cookies

While you have the right to disable cookies at any time, please be aware that doing so may significantly affect your experience on our website. The following outlines the potential impact of disabling each category of cookies:

Cookie Category Impact of Disabling
Essential Cookies Our website will not function properly. You will be unable to add items to your cart, log in to your account, complete an online order, or submit forms. Core features of our website will be unavailable.
Analytics Cookies We will be unable to monitor website performance or understand how visitors use our site. This limits our ability to identify issues and improve your experience. Your individual browsing will not be tracked, but the overall quality of our website may decline over time.
Functional Cookies Your preferences, including saved delivery addresses, preferred restaurant locations, and pizza customizations, will not be remembered between visits. You will need to re-enter this information each time you use our website.
Advertising Cookies You will still see advertisements for Pequod's Pizza and related products, but they will not be tailored to your interests or browsing behavior. You may see the same general ads repeatedly rather than offers relevant to your preferences.

8. Your Rights Under Applicable Law

Depending on your location within the United States, you may have specific rights regarding the use of cookies and the personal data they collect. In particular, residents of California are entitled to the following rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

  • Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you through cookies and other tracking technologies.
  • Right to Delete: You have the right to request deletion of personal information we have collected from you, subject to certain exceptions.
  • Right to Opt-Out of Sale/Sharing: You have the right to opt out of the sale or sharing of your personal information with third parties for cross-context behavioral advertising purposes. To exercise this right, you can use the opt-out tools listed in Section 6.3 or contact us directly.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights. You will receive the same quality of service and pricing whether or not you consent to the use of non-essential cookies.
  • Right to Correct: You have the right to request correction of inaccurate personal information we hold about you.

To exercise any of these rights, please contact us using the information provided in Section 10 below. We will respond to verified requests within the timeframes required by applicable law.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, the cookies we use, or changes in applicable law. When we make material changes to this policy, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you via a prominent notice on our website or by email.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and what choices are available to you. Your continued use of our website following the posting of any changes constitutes your acceptance of the updated Cookie Policy.

Archived versions of this Cookie Policy may be obtained by contacting us directly using the information below.

10. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and tracking technologies, please do not hesitate to contact us. We are happy to help and will respond to your inquiry as promptly as possible.

Pequod's Pizza — Cookie Policy Contact Information

We aim to respond to all cookie-related inquiries within 10 business days. For verified consumer rights requests under applicable state law, we will respond within the legally required timeframe.